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Top five hotspots for midmarkets CIOs in India

The midmarket CIO lives in a unique IT world. Most IT
discussions focus on the trials and tribulations of enterprise IT executives
that have huge staffs. But more often than not, the midmarket CIO is taking on
many of the same challenges facing fortune 1000 CIOs with staffs that consist
of 10 or fewer people.

The midmarket CIO lives in a unique IT world. Most IT
discussions focus on the trials and tribulations of enterprise IT executives
that have huge staffs. But more often than not, the midmarket CIO is taking on
many of the same challenges facing fortune 1000 CIOs with staffs that consist
of 10 or fewer people.

In a new Forrester Research report, Manish Bahl, Vice
President and Country Manager for India, highlights the top five hotspots;
mobility, cloud, security, analytics and Big Data for midmarkets CIOs in India.

Mobile apps built on systems of engagement are becoming a
critical channel for firms to engage with employees, partners, and customers
and also that 30 per cent of firms plan to implement analytics-as-a-service
sometime beyond the next 12 months. With analytics as one of the top technology
priorities, it makes perfect sense for midmarket CIOs to look for cloud-based
solutions to reduce costs, while ensuring that the organization meets its
business goals.

Bahl observed that as to Security, from a purely IT
perspective is no longer restricted to large enterprises. A very healthy 67 per
cent of midmarket firms identified “significantly upgrading the security
environment” as a critical or high IT priority over the next 12 months.
Midmarket firms increasingly rely on analytics and decision support tools –
cited by 64 per cent of respondents as a critical or high priority – to obtain
better metrics from their current systems and make timely and informed
decisions to deliver better business outcomes.

“32 per cent of Indian midmarket firms plan to invest in big
data technologies and solutions in the coming one to two years. Many of them
expect this investment to reduce costs (30 per cent) and optimize asset
utilization (25 per cent). Moreover, only eight per cent of midmarket CIOs who
plan to invest in big data have a projected or proven ROI for their big
datainvestments – showing that many Indian organizations are getting caught up
in the big data hype,” according to the Forrester research report.

By CIO staff

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